© Viktoria Schmid


© Photo: Markus Krottendorfer


© Viktoria Schmid

W O W (KODAK)

by Viktoria SCHMID
2018 / Video / color / sound / 1S / 2' 35

A countdown, onlookers then thick dust clouds. Scenes of destruction in reverse: the dust flows back, bits of debris pull themselves together, a building erects itself. Schmid’s working material comprises private recordings from viewers who witnessed the demolition of the building parts of the Eastman Kodak company complex in Rochester and published their clips onto YouTube. Many of them had worked in the factory, which makes them witnesses to the destruction of their former workplace.

"Five... four... three... two... one," chants an older man into the microphone. He replaces the obligatory unspoken "zero" of the countdown with a dynamic backward twist of his upper body. The point of his finger, which twists backward with him, provokes a change in the shot to reveal the view of a bulging baroque dust cloud being sucked inside a building by a nearly unstoppable force, from which, in a din, an imposing structure in its entire, undamaged splendor emerges. This process occurs five times altogether from various perspectives and distances. One seems reminded of the legendary explosion at the end of Michelangelo Antonioni's ZABRISKIE POINT, but with a decisive difference: Viktoria Schmid re-demolishes. Her working material comprises private recordings from viewers who witnessed the demolition of the building parts of the Eastman Kodak company complex in Rochester and published their self-filmed documentary clips onto YouTube. Many of them had worked in the factory, which makes them witnesses to the destruction of their former workplace. Viktoria Schmid compiled the clips and played them backwards. In the regenerative movement, the implosion turns into an act of constituting. And thus, the reducing to rubbles of the building parts becomes a spectacular reconstruction, accompanied by the amazed shouts of the audience ("WOW" is the palindrome of the moment!). In this way, using digital means, a party-like tribute is paid to the glorious resurrection of the factory for color-sensitive analogue film. - Melanie Letschnig

3 PRINTS IN DISTRIBUTION


distribution format DCP on server (SMPTE 2K)
screen 1,37 - Standard (single screen)
speed 24 fps
sound sound
original language English
rental fee 42,00 €

distribution format Digital file on server (FHD)
screen 1,37 - Standard (single screen)
speed 24 fps
sound sound
original language English
rental fee 42,00 €

distribution format 35mm
screen 1,37 - Standard (single screen)
speed 24 fps
sound optical sound
original language English
rental fee 42,00 €